
Fulx
Elegant by day, underground by night
Year
2023
CLIENT
FULX COCKTAIL BAR
SERVICES
BRAND IDENTITY, LOGO DESIGN, ILLUSTRATION, MERCHANDISE, POSTER & MENU DESIGN
FULX is a cocktail bar that moves between two worlds: the elegance of a well-crafted drink and the raw energy of the underground scene. The identity lives in that tension. A bold, compact wordmark with a sharp, cut-through detail sets the tone, while a deep teal palette and minimal compositions keep it refined.
For the merchandise, I drew a playful illustration full of nightlife icons: vinyl, disco balls, cocktails and dancing figures. Posters, billboards and the menu complete a brand that feels both polished and alive.






