Loro Piana

For Christmas 2023, Loro Piana dressed its Milan and Paris boutiques with a monumental illuminated rosette, inspired by the richness of its textile heritage. As part of Terotecna’s team, I developed the graphics for the façade: the large rosette at the heart of the composition and the side bands framing the entrance, with their bold red geometric motif. Working between AutoCAD, Illustrator and Photoshop, I adapted every element to the architecture of each building, turning intricate patterns into precise, production-ready artwork that glowed over the city streets.